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[[Category:Business and Finance|*]]
[[Category:New Reviews|Business and Finance]]__NOTOC__ <!-- Remove -->
{{newreview
|author=Julian Wiles
|title=Thinking Allowed
|rating=4
|genre=Business and Finance
|summary=''Thinking Allowed''? ''Hmm'', I thought, ''what has that got to do with building a thriving optical lens business?'' But within a few pages of starting to read, I was convinced that it was perfect. You see, this isn't a book which you read, rather like a Delia Smith book, to give you a precise recipe for how you must proceed to achieve a perfect result. No two businesses are alike, any more than any two owners are alike and Julian Wiles allows you to approach ''your'' business from all angles: there are even ways you can get his personal advice. This is no ordinary 'how to' book.
|amazonuk=<amazonuk>1524633100</amazonuk>
}}
{{newreview
|author=Alastair Fraser
|summary=I've always been fascinated by the existence of that shadowy figure, the consigliere, in stories about the Mafia. He - and it was always a man - appeared to be full of wisdom, with the interests of the family at heart and without an ambitious bone in his body, or so it would seem. It was the title of Richard Hytner's book which drew me in - along with the idea that coming top is sometimes second best. That seemed to go against everything that I'd ever been brought up to believe. So - does he make a good case for being the second in command?
|amazonuk=<amazonuk>1781250464</amazonuk>
}}
{{newreview
|title=The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life
|author=Uri Gneezy and John List
|rating=5
|genre=Politics and Society
|summary=Wow! This is a most surprising economics book.
 
Behavioral economists (if you’ll excuse the American spelling) investigate people’s buying behaviour and consuming patterns. I guess we know about that already because supermarkets here lull us into buying three for the price of two, to come back next week for £10 off a £100, or to garner extra points on a loyalty card (Oh why can’t they just go for a cheaper price at the point of sale? Why do profits have to be in double percentage point increases year on year?). A fair bit of manipulation to ensure that a company survives is already part and parcel of our lives. If you’d asked me before I read this book, I would have lined up that sort of consumer marketing psychology alongside banking as profiteering. However … these guys are different: they really do seem to care about the plight of the underprivileged, and they come from an academic setting, rather than a commercial one.
|amazonuk=<amazonuk>1847946747</amazonuk>
}}

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