Changes

|title=A Good African Story: How a Small Company Built a Global Coffee Brand

|sort=Good African Story: How a Small Company Built a Global Coffee Brand, A

|publisher=Vintage

|date=January 2014

|website=www.goodafrican.com

|summary=''Trade not Aid'' is the start point for African entrepreneur Andrew Rugasira’s account of a Ugandan coffee company start-up. Interesting polemic against international aid and for the creation of wealth and employment opportunies by the private sector, to solve Africa’s immense problems.

}}

There are few billionaire black African entrepreneurs. As Andrew Rugasira points out in ''A Good African Story'', the people who make money from African exports are virtually always white Westerners. Even Fair Trade participants remain skewed by the status quo of trade barriers which discriminate against Third World countries.