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But what would the nature of that reader be? The other series in this universe, with its pink and purple covers and spangly, glittery designs, is definitely geared towards girls. Here we get a not-quite-genderless pale blue, but I'm sure, as is the way of things, young ladies will be able to snatch this up, and read based on its own merits, in a way that lads find themselves unable to, hindered in going the other way by the colour-coding too many books bear. That means, surely, both genders would feel free to turn to this franchise and enjoy it. But that's not the only reason why I expect sales of this to be on the large side. That boils down to me having enjoyed it a lot, and it proving to be, with this author's nous shining redolently, one of the strongest launch titles for a new series for a long time. It's just right on so many levels.
I must thank the publishers for my review copy. We also have a review of [[The Misadventures of Max Crumbly 2: Middle School Mayhem by Rachel Renee Russell]].
The sister series can be found in all its glory [[Dork Diaries by Rachel Renee Russell in Chronological Order|here]].

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