There is magic in stories and it is at its strongest when they are told by an accomplished, skilled storyteller. Let's call it a Scheherezade principle. Stories are, as we all know, different: short and long, fast and slow, funny and sad. But all stories well told work their magic: they transport the listener or reader to an alternative world - sometimes just, just like ours, sometimes as different as we can imagine our Neverlands to be; but transport they do.