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The 15 Essential Marketing Masterclasses for Your Small Business by Dee Blick (view source)
Revision as of 12:45, 30 October 2023
, 12:45, 30 October 2023no edit summary
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A problem which will be common to most small businesses is finding the time to market yourself. You're small - you spend your time working to earn the money - that is (after all) why you're in business. You don't have the time to add on something which begins to seem like a whole new business in itself and you're probably not making the money which would allow you to employ someone to do it for you. Besides - ''where'' do you start? What's going to be worth your time and money? What should you avoid? How can you find out without wading through lots of theory and science and ''still'' be left wondering if this is the road you should be taking?
It's a book that's going to sit on the shelf over the desk and I'm going to look at a masterclass each week and evaluate what we need to do. I've made a few changes already. None of them cost me more than a little time and thought but I can see the benefits already. I feel confident that I have a plan and I'd like to thank the publishers for sending a copy to the Bookbag.
If this book appeals to you then we think you might also appreciate [[Managing Yourself (The Checklist Series: Step by step guides to getting it right) by The Chartered Management Institute]]. Here at Bookbag we really needed to sort our marketing out - but a while ago we also go a lot of help about what to co if things went wrong from [[Business Continuity For Dummies by Stuart Sterling, Brian Duddridge, Andrew Elliott, Michael Conway and Anna Payne]]. You might also appreciate [[3 Ways to Promote Medical Products]] and [[Simple Steps to Stunning Booklets]]
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